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Hot Wheels drops the ultimate Ferrari dream garage in 1:64th scale

Limited-edition die-cast set available for pre-order now on Mattel Creations with additional products releasing throughout 2025 and beyond

EL SEGUNDO, Calif., April 7, 2025 — Today, Mattel, Inc. (NASDAQ: MAT) debuted the first nine Hot Wheels® products from the brand’s recently announced partnership with Ferrari, the legendary luxury sports car manufacturer. For the first time in more than 10 years, Hot Wheels and Ferrari fans alike will have the opportunity to bring a little piece of automotive history home. The initial release includes a diverse mix of Ferrari models that celebrate the storied history of the brand, including iconic road cars such as the Ferrari F50 and modern racing cars like the Ferrari 499P Modificata.

To kick off the product releases, a boxed set of two limited-edition Hot Wheels Collector die-cast cars are available for pre-order today on Mattel Creations. The set includes a Ferrari 312 P, a tribute to the Hot Wheels brand’s first ever Ferrari model which was released in 1970, and a Ferrari 499P Modificata, derived from the manufacturer’s modern 24 Hours of Le Mans winning 499P racer. The product line also features a variety of premium items, with authentic details and elevated materials, and a selection of models in the Hot Wheels singles assortment, the #1 toy in the world*.

Hot Wheels has also reimagined one of Ferrari’s newest vehicles, the Ferrari SF90 Stradale, as a 1:64 scale RC car compatible with Hot Wheels track sets. With full-function controls (forward, reverse, left and right steering) the SF90 Stradale Assetto Fiorano RC gives Ferrari fans the ability to pilot one of the brand’s most exclusive road cars.

“This collection was developed with all Hot Wheels fans in mind, from true Ferrari connoisseurs to budding automotive enthusiasts, thanks to the attention to detail by our design team,” said Roberto Stanichi, executive vice president of Hot Wheels and head of vehicles & building sets at Mattel. “From our core die-cast available at retail worldwide to our most premium limited-edition models on Mattel Creations, fans of all ages can now bring a piece of Ferrari home.”

A complete overview of the upcoming products, including availability and suggested retail price, can be found below. The Hot Wheels products from the collaboration will hit shelves starting this summer and will be available for purchase wherever Hot Wheels products are sold. Additional announcements and product drops will follow throughout 2025 and beyond. For more information, please visit www.hotwheels.com/ferrari.

Download further high resolution images here.

The Hot Wheels Ferrari 2025 product lineup includes:
Hot Wheels for Ferrari Heritage Set
SRP: £130.09 | Adult | Available for pre-order now on MattelCreations.com

Hot Wheels Premium 499P Modificata
SRP: £8.99 | 3Y+ | Available in July at nationwide retailers

Hot Wheels Premium LaFerrari
SRP: £8.99 | 3Y+ | Available in September at nationwide retailers

Hot Wheels Premium Ferrari F50
SRP: £8.99 | 3Y+ | Available in November at nationwide retailers

Hot Wheels Premium Ferrari 250 GTO & Fiat 642 RN2 Bartoletti Transporter
SRP: £18.99 | 3Y+ | Available in October at nationwide retailers

Hot Wheels Ferrari SF90 Stradale
SRP: £2.30 | 3Y+ | Available in June at nationwide retailers

Hot Wheels Ferrari F40 Competizione
SRP: £2.30 | 3Y+ | Available in July at nationwide retailers

Hot Wheels Ferrari 365 GTB4 Competizione
SRP: £2.30 | 3Y+ | Available in August at nationwide retailers

Hot Wheels Ferrari SF90 Stradale Assetto Fiorano RC
SRP: £33.99 | 5Y+ | Available in June at nationwide retailers

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