BYD has been revealed as drivers’ ‘Most Loved Brand’ at the 2025 Autotrader Drivers’ Choice Awards. Unlike traditional industry awards, the Autotrader Drivers’ Choice Awards are voted for by over 200,000 real-world car owners – proving that BYD has truly won the nation’s hearts!
In addition to ‘Most Loved Brand’, BYD was also shortlisted across six awards categories, including ‘Most Loved Car – ATTO 3’, ‘Best Value New Car – SEAL U DM-i’ and ‘Car Brand With The Best Tech’.
BYD officially launched in March 2023, and since then has launched five fully electric models and one plug-in hybrid, becoming the UK’s fastest growing brand and surpassing 25,000 sales in just over two years.
Just last week BYD launched its newest fully electric model: the DOLPHIN SURF. With a starting price of £18,650 – or £269 per month with a £269 deposit – for the entry-level Active model, the DOLPHIN SURF is BYD’s most accessible model yet. Combining sporty looks with a spacious, practical cabin full of the company’s trademark high-tech features, the DOLPHIN SURF is an ideal choice to revolutionise the compact-EV segment.
While BYD passenger cars launched in 2023, BYD has been present in the UK for over 10 years with its electric buses. The company now has more than 2,500 BYD electric buses on UK roads, with over 70% market share in London alone.
Rory Reid, Autotrader’s YouTube Director, said: “BYD’s really made waves since arriving on UK shores, and winning the most loved brand in just a few short years is a massive achievement and testament to the quality of the product. This came through loud and clear from our owners, with one telling us: ‘The quality of interior, the tech, and the ride quality for the very competitive price is so impressive. It’s amazing value for money with no compromise versus competitors. I love it.’ High, and very well deserved, praise indeed.”
Steve Beattie, Sales and Marketing Director, BYD UK, added: “It is a huge honour for everyone at BYD to be voted the nation’s ‘Most Loved Brand’, and the fact it’s been voted for by real-world car owners makes it even more meaningful. BYD’s growth has been rapid and I’m extremely proud of our achievements; it’s amazing to see the hard work of our UK and retailer teams coming to fruition.”
This year, over 200,000 UK car owners completed Autotrader’s online survey sharing exactly what they think of their car, with their thoughts and opinions (obtained from real-world experience) determining the winners of 20 of this year’s 25 award categories.