Kia UK is proud to announce an exceptional sales performance in September 2025, with 18,167 units registered, marking the company’s most successful September ever and securing its highest year-to-date position.

The brand continues to reinforce its commitment to excellence, innovation, and customer satisfaction, achieving a series of milestones across its model range.

Continued Sportage dominance
Central to Kia UK’s outstanding results is the continued dominance of the Kia Sportage, which firmly established itself as the number one vehicle in the UK with 9,455 units registered in September. The Sportage was the best-selling car across the country in the month, an achievement that follows its consistent popularity and positions it as the second best-selling car year-to-date so far in 2025.

This accomplishment highlights the enduring appeal and trust that UK motorists place in the Sportage, renowned for its design, technology, and reliability. The result also arrives just as Kia introduces the new Sportage that further builds on its winning formula.

Steady brand performance
September 2025 stands out as a landmark month for Kia UK, with the highest-ever registrations recorded for this period. This achievement also places Kia UK at its greatest year-to-date standing by the close of September, with 93,309 units registered. The brand’s impressive momentum was further underscored by becoming the second best-selling car brand in the UK for September (third year-to-date), reflecting strong demand and the growing appeal of Kia’s diverse and innovative range. Kia remains the UK’s third best-selling car brand so far in 2025.

The third quarter of 2025 was the second largest Q3 on record for Kia UK, following the outstanding results seen in 2024. These figures underscore the company’s ongoing success and resilience in a dynamic automotive market.

Globally, Kia sales reached 268,238 units in September 2025, a 7.3% increase year-on-year, cementing Kia’s highest-ever Q3 sales, with 784,988 units sold from July to September.

EV3 and EV6 electric milestones
Kia UK’s leadership in electrification is further demonstrated by significant milestones within its award-winning EV line-up. The Kia EV3 – both the 2025 UK Car of the Year and 2025 World Car of the Year – reached the 10,000 total registrations milestone by the end of September.

Meanwhile, the highly acclaimed EV6 celebrated a remarkable 20,000 lifetime registrations in the UK, reinforcing Kia’s position at the forefront of the electric movement and sustainable mobility solutions. The model marked Kia’s first fully electric car to be launched after its comprehensive rebrand in 2021, setting new EV benchmarks, including for example 800V charging, while a refreshed model was launched in 2024 ushering in a larger battery capacity offering more range.

More to come
As Kia enters the year’s fourth quarter, the brand is launching several new and fully electric models reinforcing its already strong and popular line-up. These include the fully electric EV4, EV4 Fastback, EV5, and PV5, while the new Stonic and K4 models continue to add to the brand’s broad appeal.

London, 27 August 2025 – OMODA&JAECOO UK celebrated reaching a major milestone at last weekend’s CarFest 2025, having recently surpassed an impressive 25,000 car sales in the UK to date. To mark the occasion, the brand presented a £25,000 donation to CarFest’s charity partners, forming part of the milestone celebration and highlighting OMODA&JAECOO’s engagement with the UK market while supporting CarFest’s efforts to raise funds for children’s charities.

The donation was presented publicly, with Chris Evans, CarFest founder and renowned broadcaster, present to support the occasion. Evans, who has long been a champion of charitable causes, was on hand as the £25,000 cheque was delivered to the event’s charity partners, adding to CarFest’s ongoing efforts to raise millions for children’s charities and providing a fitting way for OMODA&JAECOO to mark this pivotal moment in its UK journey.

Victor Zhang, Country Director for OMODA&JAECOO UK, said: “Reaching 25,000 car sales is a significant moment for us, and this milestone demonstrates the growing trust our customers have in the brand. Celebrating this achievement with a ‘matching’ donation to such worthy causes at CarFest highlights our ongoing investment here in the UK. It [CarFest] was the perfect setting to not only showcase our growing range of vehicles, but also to celebrate our success, while being able to support the remarkable work these charities do for children in need.”

CarFest, held at Laverstoke Park Farm in Hampshire every year, provided the perfect setting for OMODA&JAECOO to showcase its growing presence in the UK market. The event, reflecting the spirit of adventure and giving, aligned perfectly with the brand’s ethos of delivering innovative, lifestyle-focused vehicles for a wide range of customers. Visitors had the chance to experience first-hand the brand’s expanding lineup, from the dynamic design and technology of the JAECOO 7 to the all-new compact JAECOO 5. OMODA was represented by the updated MY25 OMODA 5 in Knight trim, alongside the flagship, range-beating OMODA 9 – each designed with performance, innovation, and style at its core.

Now with over 75+ dealer locations across the UK, the brand continues to grow, with more exciting launches planned over the coming months. Looking forward, OMODA&JAECOO will continue to engage with its customers across the UK, both on the road and in communities, delivering premium vehicles that combine cutting-edge technology with practical design for today’s dynamic lifestyles.

As OMODA&JAECOO continues its UK journey, the brand remains focused on meeting the diverse needs of the modern driver, offering vehicles that fit seamlessly into both everyday life and the adventurous journeys that lie ahead.