Abarth will charge into Salon Privé London next month with the UK public debut of the thrilling new 500e Scorpionissima, the first all-electric Abarth. One of the most exciting and significant launches in the history of the storied brand, the new Abarth 500e takes the firm into the electric era – and will be perfect for electrifying the busy London streets around the exclusive home of Salon Privé London, Royal Hospital Chelsea.

The new Abarth 500e Scorpionissima is the collectable launch edition for the new Abarth 500e range, co-created with the Abarth community itself. It’s available in vivid Acid Green paint, a bold new colour choice, with an equally eye-catching Poison Blue hue also offered. Just 1,949 Abarth 500e Scorpionissima will be produced – a number that pays homage to the brand’s birth year.

Special features for the new Abarth 500e Scorpionissima include 18-inch diamond-cut titanium grey alloys, distinctive front and rear Abarth lettering, and an ‘electrified’ new take on the famous Abarth Scorpion signature logo. Both hatchback and convertible versions are available, all wearing a sporty body kit that includes white front dam and distinctive rear diffuser.

The new Abarth 500e Scorpionissima has the performance to match its looks; with 155PS from the high-power electric motor, 0-62mph takes just 7.0 seconds – and at city speeds from 12 to 25mph, it’s a full 50% faster than its petrol-powered counterpart. The new electric 500e is a second faster than the potent Abarth 695 petrol turbo on the firm’s famous Balocco test track, too. It also has a unique soundtrack, courtesy of a distinctive Sound Generator that replicates the sound effects dedicated Abarthists seek.

A 42kWh battery gives the Abarth 500e Scorpionissima an ample driving range, and it comes as standard with an 85kW fast charging system. This means up to 25 miles of range can be added in less than five minutes – and it can fast-charge to 80% battery capacity in only 35 minutes.

Abarth will also show other exciting models from its line-up at Salon Privé London 2023, including a 2023 model year Abarth 695 in a vivid orange livery.

“It’s very exciting to welcome Abarth to Salon Privé London 2023 – and I’m delighted Royal Hospital London will see the UK public debut of the thrilling new 500e Scorpionissima. It’s exactly the sort of high-performance but eco-friendly new car our high-end visitors will relish, and I’m sure interest in the potent new Abarth will be considerable. There’s a thriving Abarth community in the City and I’m sure they’ll make a beeline to see the new 500e Scorpionissima,” said Salon Privé director David Bagley.  

Salon Privé London is one of the world’s most prestigious automotive events and the sister event to the globally renowned Salon Privé at Blenheim Palace which is now in its 18^th year. Set to be the capital’s most exclusive automotive party, Salon Privé London offers plenty to see and do in addition to the motoring attractions. There will be a luxury shopping village featuring brands such as high-end British Jewellery designer Boodles, and watches from famed luxury brand, Montblanc. Food and hospitality will also be first class, in the famed Salon Privé tradition, with a three-course luncheon, delicious Pommery Champagne, cocktails from the London Essence Co and fine wines from Chateau La Gordonne.  

Further highlights include Friday’s Boodles Ladies’ Day, fun for all the family during Saturday at Salon Privé, plus exclusive VIP hospitality at The Sloane and DJs keeping the party going well into the evening on Thursday and Friday. 

Abarth will charge into Salon Privé London next month with the UK public debut of the thrilling new 500e Scorpionissima, the first all-electric Abarth. One of the most exciting and significant launches in the history of the storied brand, the new Abarth 500e takes the firm into the electric era – and will be perfect for electrifying the busy London streets around the exclusive home of Salon Privé London, Royal Hospital Chelsea.

The new Abarth 500e Scorpionissima is the collectable launch edition for the new Abarth 500e range, co-created with the Abarth community itself. It’s available in vivid Acid Green paint, a bold new colour choice, with an equally eye-catching Poison Blue hue also offered. Just 1,949 Abarth 500e Scorpionissima will be produced – a number that pays homage to the brand’s birth year.

Special features for the new Abarth 500e Scorpionissima include 18-inch diamond-cut titanium grey alloys, distinctive front and rear Abarth lettering, and an ‘electrified’ new take on the famous Abarth Scorpion signature logo. Both hatchback and convertible versions are available, all wearing a sporty body kit that includes white front dam and distinctive rear diffuser.

The new Abarth 500e Scorpionissima has the performance to match its looks; with 155PS from the high-power electric motor, 0-62mph takes just 7.0 seconds – and at city speeds from 12 to 25mph, it’s a full 50% faster than its petrol-powered counterpart. The new electric 500e is a second faster than the potent Abarth 695 petrol turbo on the firm’s famous Balocco test track, too. It also has a unique soundtrack, courtesy of a distinctive Sound Generator that replicates the sound effects dedicated Abarthists seek.

A 42kWh battery gives the Abarth 500e Scorpionissima an ample driving range, and it comes as standard with an 85kW fast charging system. This means up to 25 miles of range can be added in less than five minutes – and it can fast-charge to 80% battery capacity in only 35 minutes.

Abarth will also show other exciting models from its line-up at Salon Privé London 2023, including a 2023 model year Abarth 695 in a vivid orange livery.

“It’s very exciting to welcome Abarth to Salon Privé London 2023 – and I’m delighted Royal Hospital London will see the UK public debut of the thrilling new 500e Scorpionissima. It’s exactly the sort of high-performance but eco-friendly new car our high-end visitors will relish, and I’m sure interest in the potent new Abarth will be considerable. There’s a thriving Abarth community in the City and I’m sure they’ll make a beeline to see the new 500e Scorpionissima,” said Salon Privé director David Bagley.  

Salon Privé London is one of the world’s most prestigious automotive events and the sister event to the globally renowned Salon Privé at Blenheim Palace which is now in its 18^th year. Set to be the capital’s most exclusive automotive party, Salon Privé London offers plenty to see and do in addition to the motoring attractions. There will be a luxury shopping village featuring brands such as high-end British Jewellery designer Boodles, and watches from famed luxury brand, Montblanc. Food and hospitality will also be first class, in the famed Salon Privé tradition, with a three-course luncheon, delicious Pommery Champagne, cocktails from the London Essence Co and fine wines from Chateau La Gordonne.  

Further highlights include Friday’s Boodles Ladies’ Day, fun for all the family during Saturday at Salon Privé, plus exclusive VIP hospitality at The Sloane and DJs keeping the party going well into the evening on Thursday and Friday.  

Abarth and Breil present the new chronograph inspired by the Abarth 695 Tributo 131 Rally, a car which pays homage to the Abarth 131 Rally forty years after its last race. The Scorpion’s vehicle was a tribute to the history of Abarth racing, which has always been part of the brand’s DNA.  

The new Breil Abarth 695 Tributo 131 Rally chronograph is in keeping with the Scorpion’s celebrations of its icon from the 1980s. Last May, as part of its tribute, the brand introduced the Abarth 695 Tributo 131 Rally special series, an exclusive limited-edition vehicle which was produced in just 695 models and sold around the world. The series stood out for its unique and refined look with specific references to its historic precursor, like its three-layer, two-tone “Blue Rally” glossy livery which reinterprets the original colour in a contemporary way. 

Abarth and Breil’s collaboration goes back to 2014 and came about from a meeting of two legendary Italian companies which share the same passion for design, performance, and meticulous attention to detail. Inspired by Abarth’s classic tradition of adding stylistic embellishments to its iconic vehicles, Breil has engraved the silhouette of the legendary 131 Rally car on the case back, a design which has been brought back to the new vehicle as well. In fact, the Abarth 695 Tributo 131 Rally is the Scorpion’s first vehicle with stylistic “Easter Eggs” which have been hidden by the designers to thrill customers with the silhouette of the 131 Rally engraved on the lower part of the door, the Alcantara dashboard, and the headrests of the new seats. 

The watch has an IP black case which is 43 mm in diameter and uniquely characterised by a three-dimensional design of the IP black bezel—a reference to the Scorpion car’s 17” alloy wheels. This sporty detail has been accentuated by IP gold steel inserts. Additionally luminous IP-gold hour markers have been placed on the black carbon fibre dial. To highlight its sporty look, the hour and minute hands are semi-skeletonised and luminous as well. Plus, standing out at the 12 o’clock mark there is the legendary Abarth logo with its unmistakable Scorpion, alongside Breil’s logo in gold. 

Equipped with a black stainless-steel strap with a safety closure, the new Breil Abarth 695 Tributo 131 Rally chronograph manages the hour, minute, seconds, and date (placed at 4:30) functions, in addition to the chrono functions (the minute counter goes up to 10 min). The watch includes Epson VR3G movement and is waterproof up to 10 metres. 

Turin, November 15, 2022

Choosing a new Abarth has never been so simple. The new Abarth range has been streamlined according to the strategy of “simplicity and customer satisfaction”. It takes a few minutes to configure a made-to-measure Abarth, based on your own personal needs and tastes.

Set your adrenaline level high with either a 165hp Abarth 595 or a 180hp Abarth 695. Both versions offer thrilling performance, a roaring exhaust, an irreverent and playful, yet bold style and, of course, the joy of driving. Then choose between two souls, Turismo, which is available for both powertrains and in both hatchback and convertible versions, or Competizione, available for 180hp Abarth 695 only.

The Turismo’s soul is linked to the values of style and comfort which are typical of Italian Granturismo and, therefore, meant for those customers who like to stand out and love the city. It features black leather seats, 17” Turismo alloy wheels and the Turismo badge. Alternatively, the Competizione has been made for hardcore performance and sports lovers and those who want to enjoy the on-road driving experience in the same way they do the track. In short, this soul is dedicated to those who never give up on turning a trip into an extraordinary experience. It offers Sabelt Carbon seats, 17” Competizione alloy wheels and the Competizione badge.

Selecting either the 595 Turismo, 695 Turismo or 695 Competizione trims, two iconic packs will be automatically added as standard. These instantly recall the Scorpion’s legendary tuning kits, which turned standard vehicles into unbeatable race cars in the Sixties.

The two packs reflect the brand’s core values of performance and style:

• Tech Pack: designed for those customers who are looking for hi-tech equipment, it includes a 7” Nav and automatic climate control.
• Style Pack: designed with premium features to stand out, a Beats audio system and Xenon headlights.

Finally, you can pick your favourite bold colour to finish off the configuration of your new Abarth. Making its debut, is the new “Orange Racing” livery which was created from the combination of the brand’s iconic colours of yellow and red. It is the essence of the Abarth badge and represents the colours that have made the Scorpion legendary. This bold and eye-catching colour harks back to the historic connection between the brand and the Fiat 131 Racing Volumetrico Abarth 1980 limited edition with its Orange Racing 255 livery.

Turin, November 10, 2022